- Provide industry guidelines to enhance user experience with seamless, automatic and secure Wi-Fi connection via captive portals.
- Address technical challenges and identify business strategies to engage with users via the captive portals to analyze user behavior, simplify the Wi-Fi roaming experience and generate insight of different monetization tactics.
- Provide Captive Portal deployment guidelines with particular emphasis on user experience across operating systems
- Encompass different onboarding methodologies that are used with different economic outcomes and assess how the captive portal will evolve in each one of them, as Passpoint® and a Global Federation comes into the scene.
WBA members, Wi-Fi operators, Cellular Operators, Networking equipment providers, App developers.