Explore How OpenRoaming™ Is Revolutionizing Retail Media and Shopper Engagement

As retail environments evolve to meet the demands of connected consumers, OpenRoaming™ offers a powerful solution for seamless, secure Wi-Fi access. The “Smart Wi-Fi Transforms Retail Media” case study highlights how Simon and Adentro are leveraging OpenRoaming to unlock rich shopper insights and deliver measurable ROI through frictionless connectivity.

See the Impact of Seamless Wi-Fi on Retail Experiences

Discover how OpenRoaming is enabling retail leaders to transform venues into data-driven media platforms. Learn how retailers can join the WBA OpenRoaming initiative to provide effortless Wi-Fi access, enhance customer engagement, and boost revenue through smarter, real-time marketing.

Download the Case Study and see how next-generation Wi-Fi is powering the future of retail media today.

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