EE is launching three new devices which will allow UK drivers to connect to a Wi-Fi network in their car for the first time ever.
According to eandt.theiet.org, the devices, called Buzzard, Osprey and Kite, are each designed to cater different users. Buzzard is aimed at families, Osprey is for younger users and Kite is ideal for professionals who travel a lot. The devices are plugged into a car’s power socket and people can then connect to it via their mobile phones, tablets or laptop to get 4G Wi-Fi access.
EE aims to improve 4G coverage across roads and railways in the UK and these new devices tie into that goal perfectly. All three devices will have data plans ranging from £10 for 1GB upwards. The buzzard device is the smallest of the three, as it is designed to fit in a car’s cup holder, reports trustedreviews.com.
Pippa Dunn, chief marketing officer at EE, says the company is also launching a new tablet called The Eagle, which is a competitor to Apple’s iPad mini.
“We’re trying to open up the car as a place where you can experience connectivity, principally for parents with children who are currently squabbling over an iPad and watching a video on the back seat,” she explains.
“Opening up all of those roads and railways actually gives us a huge new opportunity and so we’re going to launch a whole series of new devices and data plans that basically take advantage of these new opportunities.”
